Neculai Fântânaru

Everything Depends on Who Leads

The Importance Of The Human Factor

On April 01, 2009
, in
Leadership Y5-SuperZoom by Neculai Fantanaru
The Importance Of The Human Factor

Learn to make the right choices at key times, so you do not have to expose yourself to the consequences of the outcome that you cannot ignore.

It hadn't been raining for two years; the Nile's waters were almost drought out. The consequences of the drought were very severe: there were no grain, there was no food. The people who were working at the construction of the pyramid were more and more tired; they were suffering because of the starvation and were announcing a rebellion. The worker's messengers said to the Majesty that they will not work anymore, because they are too weak to handle the big stones.

"We will all have patience" was the pharaoh answer. Even though he wanted so much that the great pyramid to be finished as fast as it could, Keops decided that people should stop working until it rained. Then, he opened the royal treasure and sold a lot of jewels in order to buy grains from Canaan and Kharu. He also sacrificed some of the temple and royal domain cattle's so that he could ensure the food needs of the population.

Leadership: Do you accept your tendency to dominate a world according to the level of price acceptability that you set regarding the perceptions of quality influenced by the values on which the Personal Brand is built?

The more a man has, the more he wants. This adage carries a grain of truth, but it does not come true for everybody. Keops was a powerful pharaoh, good and correct who cherished the human being. Putting the people above everything, even above his greatest dream - the dream to build an enormous pyramid, to last for centuries, Keops commanded to stop working until the Nile's waters will rise again. Thus, what mattered to him, first of all, were the people, so that it won't shy of a thing and that it would rise in the world.

Unlike other leaders, who fallowed their interests, Keops got involved in the internal problems of his country, paying a special attention to develop the human and economic factor. In order to win his people by his side, he was concerned about the way people are living. And in case of a crisis, he had the power to sell even from his part of treasure in the use of his people. With certainty, Keops represents a worthy example to follow for all the managers, politicians and presidents from the whole world.

Keops’ price of quality perceptions influenced by the values upon which he had built his personal "Brand" was due to his concern with all the transformations his country had undergone, the utility with which he acted for a common cause, the rarity with which he was willing to make some oases appear in the desert. Above all, the price was given by the financial equivalent of the resources spent on the timely purchase of the food.

Leadership: Can you conclude a compromise between what is seen, what is not foreseen, and all the things projected by a reality that you will not escape by ignoring it?

If you don't consider the human factor, it's unlikely that you obtain fast and efficient results. One of the reasons because a lot of companies don't manage to climb the top is because managers don't communicate efficiently with the employees and they don't manage to build a performant way of working. Instead of determining the employees to have a cooperative attitude, stimulating them in building a career, some managers trace some targets and give orders without thinking at the needs, the pretences and the aspirations of their employees.

The fact that certain work skills can tire the people doesn't affect at all some managers, who many times ask for the impossible and they are also displeased that the employees are not productive, are not interested and they are very little involved in the company activities.

People are active part of any company, and the managers have to count on their strong points to obtain good results. Also, people represents the most important source of increasing the profitability of a company and without it, the company could not function. It's clear why the most dynamic companies in the world give so much importance to the human factor and make all that is possible to form a professional team, who will be able to accomplish with devotion and responsibility the tasks they were given.

The responsibility with which you authentically define your Personal Brand depends on the skills you assume in unexpected situations that require insight, the making of quick decisions, a quick adaptation to difficult circumstances, prolonged effort and a speech worthy of a high status.

In conclusion: Leading a company has to stand on the human factor, to assure favourable working conditions, offering employees the possibility to remark themselves and to progress in their career based on their achievements.

Taking care about the people needs and maximizing their value are the most important aspects that a manager should have in mind, otherwise he will fail.



* Note: Guy Rachet - Keops and Great Pyramid , Editura Lucman, 2004.

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